Job Description for Senior Product Marketing Manager at Deel - Anywhere (EMEA)
Who we are is what we do.
Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.
Among the largest globally distributed companies in the world, our team of 6,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.
Why should you be part of our success story?
As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.
Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.
Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $12 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.
As a Senior Product Marketing Manager for Deel’s contractor products, you will lead the marketing efforts for Deel’s contractor solutions, working closely with product, marketing, sales, and customer success teams. You will be responsible for developing and executing marketing strategies that drive awareness, adoption, and revenue growth for our contractor offerings.
Key Responsibilities:
Conduct thorough market research to understand industry trends, customer needs, and competitive landscape.
Define and articulate product positioning, unique value propositions, and key differentiators.
Develop and implement launch plans for new product launches, including positioning, messaging, and go-to-market strategies.
Collaborate with cross-functional teams (paid/events/local marketing/content/social and more) to ensure successful ongoing market presence and revenue growth.
Create compelling and engaging marketing collateral, including product messaging, presentations, sales enablement tools, and website content.
Collaborate with the content team to develop high-quality content that resonates with the target audience.
Work closely with the sales team to provide them with the tools and materials needed to effectively sell the product.
Leverage customer feedback to enhance product messaging and improve overall customer satisfaction.
Utilize data and analytics to make informed decisions and continuously optimize marketing strategies.
Qualifications:
5+ years of experience in B2B product marketing, preferably in the technology sector.
Product led growth rather than sales led growth is important experience for this opportunity
Strong analytical, strategic thinking, and problem-solving skills.
Excellent written and verbal communication skills.
Ability to work collaboratively in a fast-paced and dynamic environment.
Familiarity with HR/payroll/industry-specific software is a plus
Total Rewards
Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.
Some things you’ll enjoy
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access
At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.
Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visitingour careers page.
Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.
Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at [email protected] of the nature of the accommodation that you may require, to ensure your equal participation.
We use Covey as part of our hiring and/or promotional processes. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. For positions in New York City, our use of Covey complies with NYC Local Law 144.
We began using Covey Scout for Inbound on March 30, 2025.
For more information about our data protection practices, please visit our Privacy Policy. You can review the independent bias audit report covering our use of Covey here: https://getcovey.com/nyc-local-law-144
This job opportunity is part of Scouthappy's curated collection of remote jobs open to African talent. Apply now to join a global team.
