Senior External Communications Strategist

Who are we?

IOG, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally.

We invest in the unknown, applying our curiosity and desire for positive change to everything we do. By fueling creativity, innovation, and progress within our teams, our products and services are designed for people to be fearless, to be changemakers.

What the role involves:

As the Senior External Communications Strategist, you will play a pivotal role in shaping, executing, and evolving Input Output Group’s global communications strategy. This individual is a strategic storyteller and operator - responsible for building narratives that elevate the company’s brand reputation, enhance executive visibility, and drive engagement across owned channels.

As a senior member of the communications team reporting to the External Communications Manager, this person will serve as a connective force between product and brand - translating complex technical topics into clear, compelling messaging that resonates with external audiences. They will manage external communications initiatives end-to-end, from strategy and planning to execution, writing and reporting, ensuring that every announcement, campaign, and thought leadership opportunity advances IOG’s broader brand and business objectives.

Strategic planning & execution

• Develop and execute integrated external communications strategies aligned with IOG’s brand, product, venture, and research narratives
• Translate organizational priorities into proactive storytelling opportunities across events and owned platforms
• Lead the creation of high-quality content, including blog posts, thought leadership articles, social media copy, paid content, videos, web copy, and beyond in support of broader communications strategies
• Craft compelling, on-brand copy for a variety of platforms, including press releases, media statements, the company’s newsroom, blog posts, etc.
• Support the creation and execution of global campaigns that enhance IO’s thought leadership and reputation
• In close collaboration with the Social Media team, develop clear, engaging content for social media channels, tailoring messaging for platform-specific audiences
• Identify key audiences we should be speaking to and define messaging for each audience
• In partnership with External Communications Manager, develop a content and email marketing strategy to drive traffic to IOG’s website, increase newsletter sign-ups, and maintain engagement with existing audiences, while expanding into new audiences

Executive visibility & thought leadership

• Collaborate with External Communications Manager to craft specific content for executives, elevating their personal brand in support of positioning IOG as a strategic thought leader in emergent technologies
• Partner with External Communications Manager and PR agencies to craft executive messaging, event remarks, and media commentary aligned to strategic goals
• Help illustrate key representatives as thought leaders through speaking engagements, podcasts, webinars, and other high-visibility opportunities while identifying new opportunities for leaders to participate in
• Collaborate with the social team to ensure executive content supports and amplifies corporate storytelling
• In close collaboration with the External Communications Manager and PR agencies, support incident management, including holding statements, Q&As, etc.

Analytics & reporting

• Set and track metrics to assess effectiveness of IOG’s communications
• Monitor and analyze web and email metrics to enhance traffic and participation in virtual platforms
• Regularly report on results and make data-driven recommendations for improvement

Operational excellence

• Work with External Communications Manager to identify opportunities for growth across the team
• Operate independently to maintain continuity in the manager’s absence (within pre-set guardrails)
• Support in the planning and execution of key events by partnering with internal stakeholders to develop compelling communications materials (talking points, event content, presentations, press releases, briefing documents, etc.) to help maximize brand awareness
• Manage multiple projects simultaneously, ensuring timelines, deliverables, and dependencies are clearly tracked and met
• Anticipate issues or bottlenecks and propose proactive solutions to keep programs on track
• Maintain strong editorial standards and attention to detail across all communications outputs